They say change is as good as a holiday...as anyone who knows me, you know my life is one big adventure. Change is what I know, change is the one thing I count on and quite honestly I love it.
Before my eldest was one years old he had been on 3 continents, we have lived a life of adventure in countries like Italy, Bangladesh, Kenya, Kuwait and now back in Cape Town.
With each fresh start I rethink my strategy best suited to my new host country and it was no different coming home. I looked at my business, my ideal client and reworked the look and feel of my brand without compromising my style or who I aspire to be a photographer.
Tam from Tapestry who has done the exercise with me before, delivered a brand board that I am so proud to own and look forward to the adventure ahead of building a solid reputation behind this brand.